🔒 Data & Privacy
All personal data transmitted to and from 7e7777 is protected with TLS 1.3 encryption. Stored data is encrypted at rest using industry-standard AES-256. Your CNIC, payment details, and account credentials are never stored in plain text.
7e7777 does not sell, rent, or trade your personal data to third parties for marketing purposes. Data is shared only with service providers who directly support platform operations, under strict contractual data protection terms.
CNIC copies and selfie verification images submitted for KYC are processed exclusively through the secure 7e7777 portal. These documents are stored only as long as legally required and are never shared outside of the verification workflow.
7e7777 uses strictly necessary, functional, and analytics cookies to operate the platform. No third-party advertising cookies are placed without consent. You can manage cookie preferences through your browser settings at any time.
You have the right to access, correct, and request deletion of your personal data held by 7e7777. Data subject requests are acknowledged within 48 hours and fulfilled within 30 days where legally permissible.
Data collected for responsible gaming purposes — deposit limits, self-exclusion elections, session history — is processed solely to protect your wellbeing and is never used for marketing profiling or shared with advertisers.
This Privacy Policy ("Policy") describes how 7e7777 ("7e7777", "we", "us", "our") collects, uses, stores, shares, and protects personal data in connection with your use of the 7e7777 website, mobile platform, and all associated services including online casino games, sports betting, live dealer tables, customer support, and promotional programmes.
This Policy applies to all registered and unregistered users of the 7e7777 platform, with particular relevance to Pakistani players who are the primary user base for 7e7777's English-language services. By registering an account on 7e7777 or by continuing to use the platform after this Policy has been made available to you, you acknowledge that you have read and understood this Policy and consent to the data processing practices described herein.
This Policy should be read in conjunction with the 7e7777 Terms & Conditions, the Bonus Terms applicable to individual promotions, and the Responsible Gaming Policy.
For the purposes of applicable data protection legislation, 7e7777 acts as the data controller in respect of personal data collected from users of the platform. As data controller, 7e7777 determines the purposes for which and the means by which personal data is processed. Where 7e7777 engages third-party service providers to process data on its behalf, those providers act as data processors under contractual terms that require them to process data only on 7e7777's documented instructions and to maintain appropriate technical and organisational security measures.
Contact details for data-related enquiries are provided in Section 16 of this Policy.
When you register for or use the 7e7777 platform, you provide personal data including:
When you access and use the 7e7777 platform, certain technical and behavioural data is collected automatically, including:
7e7777 may receive personal data about you from third-party sources including payment processors (for deposit and withdrawal verification), identity verification service providers (for KYC processing), and fraud detection partners. Such third-party data is used only for the specific purposes for which it was received and is subject to the same protections as directly collected data.
7e7777 processes personal data for the following specific purposes:
| Purpose | Data Used |
|---|---|
| Account registration and management | Name, email, mobile number, date of birth, address |
| KYC / identity and age verification | CNIC copies, selfie, date of birth, address |
| Processing deposits and withdrawals | Payment method details, transaction history |
| Fraud prevention and AML compliance | IP address, device data, transaction patterns, KYC documents |
| Providing customer support | Account data, communication records |
| Responsible gaming monitoring and tools | Session data, betting behaviour, self-declared limits |
| Platform improvement and analytics | Anonymised usage data, session data |
| Sending account notifications and service communications | Email address, mobile number |
| Promotional communications (where consented) | Email address, mobile number, gaming preferences |
7e7777 does not use personal data for purposes other than those listed above without obtaining additional consent or establishing a separate legal basis for processing.
7e7777 processes personal data under the following legal bases, depending on the purpose of processing:
7e7777 shares personal data with third-party service providers who process data on 7e7777's behalf, including payment processors (JazzCash, Easypaisa, banking partners), identity verification providers, game studios, customer support platform providers, fraud detection services, and cloud infrastructure providers. All such providers are contractually bound to process data only on 7e7777's instructions and to maintain appropriate security standards.
7e7777 may disclose personal data to regulatory authorities, law enforcement agencies, or courts where required to do so by applicable law, court order, or lawful governmental request. 7e7777 will, to the extent permitted by law, notify affected players of any such disclosure.
7e7777 does not sell, rent, or trade personal data to third parties for their own marketing or commercial purposes under any circumstances. This commitment applies to all data categories including gaming behaviour, transaction history, and identity documents.
As part of its Know Your Customer (KYC) and Anti-Money Laundering (AML) compliance obligations, 7e7777 collects and processes identity documentation including CNIC copies, selfie verification images, and supporting address and payment documentation. This processing is undertaken on the basis of legal obligation and is not optional for players who wish to make withdrawals above threshold amounts.
KYC documents are submitted exclusively through the secure 7e7777 in-platform portal. 7e7777 will never request KYC documents via email, WhatsApp, Telegram, or any third-party channel. If you receive such a request, treat it as a fraudulent communication and do not respond.
KYC data is shared only with 7e7777's contracted identity verification service provider for the purpose of document authenticity and identity matching. It is not shared with any other third party except where required by applicable law.
Transaction monitoring data (deposit and withdrawal patterns, betting behaviour, source of funds) is processed for AML compliance purposes and is not used for marketing profiling.
7e7777 uses cookies and similar tracking technologies on the platform. The categories of cookies in use are as follows:
7e7777 does not place third-party advertising or retargeting cookies without explicit consent. You can manage cookie settings through your browser's privacy controls. Disabling strictly necessary cookies may impair your ability to use the 7e7777 platform.
7e7777 retains personal data for as long as necessary to fulfil the purposes for which it was collected, subject to applicable legal retention requirements. The following retention periods apply:
Following the expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be associated with an identifiable individual.
7e7777 implements comprehensive technical and organisational security measures to protect personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:
In the event of a personal data breach that is likely to result in a risk to the rights and freedoms of affected individuals, 7e7777 will notify affected players without undue delay and take all reasonably practicable steps to mitigate the impact of the breach.
Subject to applicable data protection law, you have the following rights in respect of your personal data held by 7e7777:
To exercise any of these rights, contact 7e7777 via the in-platform support portal or at the email address in Section 16. Requests are acknowledged within 48 hours and completed within 30 days where legally permissible. Identity verification will be required before any data subject request is processed.
The 7e7777 platform is strictly for individuals aged 18 years and above. 7e7777 does not knowingly collect personal data from individuals under the age of 18. If 7e7777 becomes aware that personal data has been collected from an underage individual, the relevant account will be immediately closed, all associated data will be securely deleted (subject to any legal retention requirements), and any funds on the account will be handled in accordance with applicable regulatory requirements.
If you are a parent or guardian and believe that your child has registered an account on 7e7777, please contact support immediately so that the account can be closed and any associated data managed appropriately.
7e7777 operates internationally, and your personal data may be transferred to and processed in countries outside your country of residence, including countries that may not provide the same level of data protection as applicable law in your jurisdiction. Where personal data is transferred internationally, 7e7777 ensures that appropriate safeguards are in place, including standard contractual clauses or equivalent transfer mechanisms, to protect the transferred data in accordance with applicable data protection standards.
Data collected in connection with 7e7777's responsible gaming programme — including deposit limits you have set, self-exclusion elections, session time data, loss history, and any communications with the responsible gaming support team — is processed exclusively for the purpose of supporting your wellbeing and ensuring compliance with responsible gaming obligations.
Responsible gaming data is never used for marketing profiling, never shared with advertisers, and is not used to encourage further gambling behaviour. Self-exclusion records are maintained in accordance with regulatory requirements and are not processed for any other purpose.
If you are experiencing gambling-related difficulties, we encourage you to use the tools available in your 7e7777 account or visit the Responsible Gaming page for further guidance.
7e7777 reserves the right to update or amend this Privacy Policy at any time to reflect changes in data processing practices, legal requirements, or platform features. Material changes will be communicated to registered players via the registered email address or via a prominent notice on the 7e7777 platform. The updated Policy will be effective from the date specified in the notice. Continued use of the 7e7777 platform following the effective date of an amended Policy constitutes acknowledgement of the revised terms.
We recommend reviewing this Policy periodically. The "Last Updated" date at the top of this page indicates when the most recent revision was made.
For data subject rights requests, privacy-related queries, or complaints regarding 7e7777's data processing practices, please contact us through the in-platform support portal or at:
Privacy Contact Email: [email protected]
Please include "Privacy Request" in your message subject and provide sufficient information to verify your identity. Support is available in English during Pakistan Standard Time (PKT) business hours.
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